Turbine doesn't think subscription MMOs are dying, which might come as something of a surprise to fans of the pay-as-you-go business model that's spreading like wildfire across the Western MMO landscape. "It's probably not right to say the subscription MMO is dying, it's probably more right to say the idea of forcing a player to only have one option for having to consume your content -- that's probably dying," says spokesman Adam Mersky in a piece at Eurogamer.